Beefeater Viral & ActivationKlant:
The advertising agency Absoluut asked us to produce a brand activation for Beefeater Gin. At Go Productions we love gin & tonic! In Leuven we placed a red phone booth where people could take there pictures. But every now and then the backdoor of the booth opened and a mysterious butler guided people to a club completely decorated in 1960’s style. Dancers, a flamethrower, a live saxofonist, an army of british celebrity lookalikes and free gin & tonic were the perfect cocktail for the party of a lifetime. Alongside the activation we produced a clip broadcasted nationwide in every cinema.. Cheers!